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JURY MEMBERS

 

Chair of 2013 jury

Renate Vogt Owner Friends4You
Managing Partner at Wijsman BV, Netherlands, Renate is the Chairman of the jury for the IMC European Awards.
 
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Belgium

Mark Anthierens Chief Editor PUB Wolters Kluwer
Mark studied Contemporary History at the VUB (University of Brussels). He worked as a free-lance journalist and was the Editor at Elsevier for “De Kroniek van België” (The Chronicle of Belgium). After that, he was appointed Head of publishing at Belgium Contact (PR agency). He has also worked as Editor & Head of Publishing at CV- magazine (professional ad-magazine. Mark has been Chief Editor PUB at Wolters Kluwer since 1996.
 
Jonas De Cooman European Senior Brand Manager Coca-Cola
Jonas is a passionate marketer with experience across different segments and countries. He is the Founder & General Manager of YouBridge.org. Jonas studied Bio-Engineering and holds a Master’s degree in General Management. He is an inspirational lecturer at the University of Antwerp. He is a strong believer in the credo 'Be the change you want to see'.
 
Bob De Rydt Marketing Manager Douwe Egberts Coffee Masters
 
Sandrine Dicop Marketing Manager VOO
 
Nathalie Erdmanis Marketing Director Mobistar (part of Orange Group)
After finishing her Master’s Degree in Commercial Engineering at Solvay Business School (ULB) in Brussels, Nathalie started her career at Danone (dairy products) as Brand Marketer. Then, she worked for Winterthur Europe Assurances and later for Spa and Bru mineral water provider, Spadel s.a. She has worked for McDonald’s as Marketing & Communications Director, and now she is Marketing Director at Mobistar. During her career, Nathalie has received awards such as Nominated Marketer of the year in 2009 and Media Advertiser of the year 2009, and won a long term Silver Effie Award for McDonald’s in 2012.
 
Stephan Smets Managing Director ENGAGE BBDO
Stephan is Managing Director and Co-founder of ENGAGE BBDO, a member agency of the BBDO Worldwide Network, specialised in brand activation and customer engagement. He started his career at Nestlé where he was responsible for instant drinks (Nescafé, Nesquik) and was later co-founder of N’lil, one of the first sales promotion agencies. He is a former president of the Belgian Association of Communication Companies – Expert Center Brand Activation and is now board member of the European IMC council. Stephan Smets is guest speaker at different marketing and advertising institutions such as the Belgian Marketing Fund, VLEKHO, Ghent University, Plato, 360° Academy, and Student Marketing Congress and teaches at the UBA Academy (Federation of Belgian advertisers).
 
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Czech Republic

David Čermák CEO Momentum McCann
David is CEO of Momentum Prague, an advertising agency (part of McCann Worldgroup in the Czech Republic) focused on integrated campaigns supporting clients’ sales. Prior to joining Momentum in 2008, he was founder and co-owner of a leading local agency in Prague. During his 18 years in the advertising industry, he has worked for more than 100 clients from many different business sectors in the Czech Republic. David holds an Executive MBA degree from Thunderbird School of Global Management based in Phoenix, Arizona and MBA degree from CMI ESMA Barcelona based in Prague and Barcelona.
 
Ondrej Gottwald New Business Director g-in*
Ondrej works as New Business Director at g-in* agency in Prague. He has been working in advertising for over 16 years. During his career, Ondrej worked in the creative department of TBWA Prague and of Wunderman, part of Young&Rubicam. In 2000, he co-founded the strategic and creative agency Garp, which specialises in integrated marketing and digital communication. For the first 5 years, Ondrej worked there as a Strategic Planner and has now taken over the Business Development department.
 
Tomas Kress Partner McCoy & Partner
Tomas’s advertising career began in 1996 when he worked for LINTAS, Interpublic Group as an Account Manager. He moved to McCann Erickson to become Account Director within the same group. After three years with Interpublic, he decided to pursue his own path in the industry by founding McCoy & Partner. This agency has been primarily focusing on BTL projects with an occasional overlap to ATL. The agency has worked for many clients such as Nestle, DANONE, Pernod Ricard, Johnson & Johnson, Coca Cola, GE Money and many others.
 
Jakub Oth Owner B2B media
Jakub has been in the Czech marketing magazine business since February 1993, when the first one - Strategie - was founded in Prague. He had worked as an advertising manager for many years and in 2005 he founded B2B Media s.r.o. - a publishing company for direct marketing monthly, Direkt. Jakub has a daughter and two sons. His hobby is applied arts and his favorite artist (for this year) is Martin Eder.
 
Jan Patera Journalist Marketing Sales Media
For three years, Jan has been working as a journalist at Empresa Media. One of his key issues is sales promotion and FMCG marketing. Previously, he worked for Czech public radio stations and the German foundation Hertie Stiftung. He also spent two years in Germany and has done an Internship focused on multicultural relations and studied political science and media in Universities of Konstanz and Regensburg. In 2011, he took the role of PR manager at the second Prague International Advertising Festival (PIAF). Jan is also co-editor at a new weekly magazine MarketingSalesMedia.
 
Petr Simek Managing Director WELLEN a.s.
Co-founder and Managing Director of WELLEN a.s., a Prague-based specialist retail agency, Petr Šimek has over a decade of experience in retail. With formal training in interior design and a passion for traveling the globe in search of the new and innovative, Petr has worked with a growing number of Czech Republic's and international top retailers. He also contributes regularly to the Czech retail and design press.
 
Václav Sochor Publisher B2B and Editor-in-Chief Marketing & Media at Economia
 
Marek Tesař Managing Director OgilvyAction, Prague
Marek Tesař has been in the field of integrated communication for more than 14 years. He participated in the establishment of Ogilvy Promotional Campaigns Czech Republic (today’s Ogilvy Action) in 2001, and in 2005 in the establishment of Mather Group Czech Republic /still Ogilvy Group/. Now, he is responsible for leading Ogilvy Action. More recently, he has concentrated on sport marketing where he has realized big sport projects/events such as Jizerska 50 (cross country race, the biggest winter event in the Czech Republic), Primatorky (rowing regatta), Swatch FIVB World Tour in Prague (beach volleyball). During his time at Ogilvy Group, Marek has realized communications projects for many prominent local and international clients such as Coca Cola, Česká pojišťovna (Czech Insurance Company), Procter & Gamble, Telefonica O2 or Energy provider ČEZ. Marek shares his acquired marketing skills at the university where he gives lessons in activation of sponsorship. At the same time, he is the Charmain of the iBTL, Council of the Czech Association of Communications Agencies and is board member of the European IMC council.
 
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Germany

Sigrid Bachert Consultant PB Commercial Marketing Management
Sigrid Bachert provides specialist consulting services in a product development, commercial management and brand management consultancy to clients such as Campari, Absolut Vodka, Russian Standard Vodka, Schweppes et al. She has worked across a range of product industries and major brands including premium spirits, consumer electronics, national TV-Channel and premium household goods.
 
Dietmar Bauer Managing Director OgilvyAction Germany
Dietmar is a passionate marketer. After attending the universities of Aachen (Germany) and Maastricht (Netherlands) he started his career as a consultant at a well-known international consulting group in 1993, specialising in marketing and sales. In 2003 he took over responsibility as Client Service Director at Ogilvy & Mather Advertising for DuPont at European level, while also working with his team for BP and Bayer. In 2006, he moved to Frankfurt to take over the 360° leadership on Globus, a key player within the German retail market and one of Ogilvy's top 3 clients in Germany. Since 2008, in his role as Managing Director, Dietmar has been responsible for OgilvyAction in Germany.
 
Peter Draeger Managing Director Grey Shopper
Peter Draeger has been Managing Director at Grey Shopper since 2000. In addition to classical POS marketing, one of his main working areas is marketing for B2B clients. On completion of his studies, he joined Grey Shopper as a trainee and quickly became familiar with all areas of work in a modern agency. He later assumed the duties of Account Director and Management Supervisor, before being appointed to the company management. Numerous national and international awards are testimony to the quality of his work for a wide variety of clients of Grey Shopper. Peter is a certified category manager by ECR/GS1 Germany standards and author of several specialist essays. He has also presented several series of lectures on the subject of POS marketing and is furthermore teacher of POS communication and trade at the technical college Fachhochschule Düsseldorf. On a national and international level he is active in various communications associations - including his role as Vice President of POS Marketing Association e.V. (POSMA) and Germany's representative on EACA's Integrated Marketing Council.
 
Michael Kehm Head of Central Marketing Schuco International KG
 
Heiner Prignitz Managing Partner BrandGalaxy GmbH
Heiner Prignitz has a diploma in economics from the University of Cologne. He has gained extensive work experience at Grey Düsseldorf and R.J.Reynolds. Since 1995, he has been one of the two CEOs at pro concept marketing.
 
Claus Vogt Managing Partner WVP advertising agency Stuttgart
Claus Vogt's responsibilities within the agency include customer consulting, strategy/concept design and trade marketing. After completing his studies in business administration and advertising he started his career in the industry. His time as Advertising Manager for consumer electronics at Interfunk (B2B and B2C) laid the foundation for the core skills and knowledge that he has built on over the years. His long and varied experience in both industry and agency work have helped to make him an expert in successfully developing campaigns and concepts for specific distribution channels and bringing them to the market
 
Lutz Wegmann Managing Director CPM Germany GmbH
Lutz Wegmann started in 1983 as a junior consultant at Gruber, Titze & Blank, Bad Homburg/Germany, a Top 5 German strategy & sales consultancy. In 1986, he joined PPD Marketing & Sales Services, Bad Homburg as Management Supervisor. In 1995, he became Managing Director. Since 1998, PPD is part of the global CPM Fieldmarketing Network based in Thame/UK, an Omnicom Group company. CPM’s mission is to grow clients business by using INSIGHT to create INFLUENCE and drive SALES. Since 2007 he is board member and vice president of POSMA, an association of German POS Marketing agencies and partner association of EACA.
 
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Greece

Christos Damalas Managing Director MSPS
Christos is the Managing Partner of MSPS, a leading Integrated Marketing and Sales services company with offices in Greece, Cyprus, Romania and Bulgaria. With over 20 years in the industry, Christos has significant experience in managing demanding and complex projects for companies such as Coca-Cola, Samsung, Diageo, Philip Morris, Sony Ericsson and many more. He holds an MBA degree and speaks fluent English and French. He has been a member of the board of directors of the Hellenic Association of Communications Agencies, president of the European Integrated Marketing Communications Council and currently an IMC Council member.
 
Nassos Kiratzoglou Creative Director OgilvyOne Worldwide Athens
Nassos lives in Athens, Greece with his wife and their baby son. He studied Graphic Design and Visual Communication and his career started as Art Director in various magazines. He fell in love with web design in 1999; he's been a freelance designer since then. He met advertising while working as Creative Director for Tribal DDB Athens, and since February 2011 he is an award-winning Creative Director at OgilvyOne Athens working for clients like Bacardi, FAGE, OTE, Nestle, Unilever, Reckitt Benckiser, Vichy and more.
 
Manos Paterakis Managing Partner re|direct
For almost 15 years, Manos have been creating digital experiences spanned across key industry leaders such as Coca-Cola, L'Oreal, Nestlé & GM. During this period, he was head of interactive design at MRM / McCann Erickson Athens creating award winning digital experiences, driving brand awareness and growth. In 2004, he co-founded re|direct, a full-service digital agency committed to delivering result driven cross media campaigns. Manos currently holds the position of Managing Partner and loves working at the crossroad of strategic insights and disruptive innovation.
 
Mary Theodorou Creative Director Care Direct S.A.
Mary is Creative Director in Care Direct S.A. She has also worked for Saatchi & Saatchi, TBWA and DDB Athens and won various awards for Above the Line Advertising. In her free time she is also a writer. She has already won two awards in Short Story Writing Competitions and is also creating children’s books for social causes. She loves traveling and coffee.
 
Thanos Vassilikos Senior Art Director  Wunderman Athens
Thanos was born in Athens and studied graphic design and arts. He began his career in 1993 as an Art Director for advertising agencies in Athens. In 1998, he was appointed Associate Creative Director in Unexpected Advertising. In 2005, he joined PUBLICIS where he held the same post until December 2012. He joined WUNDERMAN Athens in 2013. His work has been awarded with Ermis & Effie Awards He enjoys doing illustrations for military and historical publications.
 
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Ireland

Tony Boylan Marketing Communications Manager Vhi Healthcare
Tony is a highly successful Marketer with over 17 years’ experience in strategic communications across many markets including pharmaceutical, health insurance, consumer medical services, dental insurance and travel insurance. He currently leads the marketing communications for Ireland’s number one health insurance company – Vhi Healthcare.
 
Sharon Colgan Marketing Consultant Bord Bia (The Irish Food Board)
Sharon has over 20 years food marketing experience working both in the US and Irish markets. She currently works for Bord Bia (The Irish Food Board) in Dublin. Her previous roles include senior marketing positions with Ireland's leading consumer food companies: Kerry Foods and Glanbia. She studied Food Marketing at St. Joseph's University in Philadelphia and holds a BSc and a MBA.
 
Adam Crane Creative Director Cawley Nea TBWA
Adam loves ideas and has been lucky enough to work on them for the last 18 years on over 100 of Ireland’s biggest brands. A graduate from Croyden College of Art & Design, he has worked at a number of Dublin agencies including, the Hive, Tequila Ireland & TBWA Dublin. He has won 60+ industry awards at the Sharks, ICAD, DMA, APMC, ADFX, AIM, The Social Media Awards (Ire), The European Integrated marketing Awards, & a Gold Clio, and has had work shown at Sweettalk, Luerzer’s Archive, the Huffington Post, Adweek, Le Cool, Ad Sneeze and Lovely package.
 
Richard Johnson Managing Director Pulse Group Ireland
Richard is a graduate of Trinity College Dublin and in a career spanning over 20 years is one of Ireland’s most experienced promotional and relationship marketing consultants. A former chairperson of the APMC in Ireland, Richard has led the team developing the APMC Star Awards into one of the most respected industry awards in Ireland. He has developed and managed local and international campaigns which have won awards in Ireland and in Europe.
 
Edel McCabe Client Services Director Publicis D Ireland
Edel is one of Ireland’s most experienced relationship marketers with over 16 years' experience specialising in CRM, Direct Marketing, Promotional and Shopper Marketing and Experiential. She has successfully led and managed both local and international brands throughout her career. Edel has served as Chairperson of the APMC board, Ireland’s Association of Promotional Marketing Consultants, recognising her as a leader within the industry. She brings her wealth of knowledge to the forefront with clients by providing a strategic approach to below the line planning ensuring results driven campaigns. Previous to Publicis D, Edel was managing director of TEQUILA\Ireland.
 
Edel McCarthy Digital Marketing Manager Electric Ireland
Edel has 15 years of broad marketing experience in a number of roles in telecoms, technology and energy. In Electric Ireland she is part of the team that implemented the new Electric Ireland brand and the launch of competitive electricity and gas offerings. She is responsible for leading digital marketing and social media strategy for the organisation to support business priorities in terms of retention, sales, service and brand. This involves harnessing digital innovation and adoption of emerging trends and technologies to deliver business and brand value through online service enhancements, customer care through social media, digital brand campaigns and online sales. She also works with agency partners to provide the best ideas, insights and application of technologies to deliver outstanding digital communications and campaigns such as the IMC award winning Dublin Web Summit Tweet Electric Ireland Powering Kindness Week and the Electric Picnic Tweet Hunt sponsorship activation.
 
Padraig Smith Client Services Director Marketing Network
Padraig brings over 20 years’ experience to bear in the Promotional Marketing Business having worked across a broad range of clients in FMCG, alcoholic beverages, services, government and retail. Padraig has been actively involved in the Association of Promotional Marketing Consultants since its inception and was president of the European Promotional Marketing Council in 2004/2005. As Head of Magic, Padraig is actively involved in idea development. He is now Irish board member of the European IMC council.
 
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Italy

Franco Bondi President Quadrante
In 1996, Franco founded Quadrante, a digital agency which is today part of Banzai Group, a leading Italian group in the digital economy. He is still President of Quadrante and managing director of Banzai Consulting, the head company of the digital consulting area of Banzai Spa. In 2000, he also founded Jakala Spa with Matteo de Brabant, and he is currently partner and board member of Jakala Group, leader of the relationship marketing sector in Italy. In 2010, he founded +Plugg, a start-up active in the “dongleware” market sector that produce products that they call “Intelligent Things”. He is contract professor at Bologna University and keeps a seminary entitled: “The impact of new media on company organisations”.
 
Marzia Curone President Relata and Innexa
Marzia graduated with a degree in Political Science. Her thesis focused on “Measurement in Advertising Investment”. She focused on relationship marketing, from Direct and Digital Marketing to CRM Business. She is a Partner at Relata (Relationship Marketing and Communication Agency) and of Innexa (Digital Marketing Agency). She has been President of the Direct Marketing Council of AssoCom (Italian Agencies Association) for the last ten years and is a member of the DMA Italy (Direct Marketing Association).
 
Marco Gualdi Partner & CEO InventaCPM
Graduated in Business Management and specialised in Marketing, Marco has significant experience in many multinational companies such as Unilever, Kraft and Braun. He is currently partner and CEO of InventaCPM, an Italian leading relationship and field Marketing agency founded by him in 1987. InventaCPM is today part of Omnicom, the first communication group worldwide. Marco is also lecturer and trainer at some Master Courses, board member of Assocomunicazione, a Past President of IMCC and currently a board member of the European IMC council.
 
Mariangela Guastini InventaCPM
 
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Netherlands

Jur Baart Co-founder Fitzroy
'It is not the strongest brand that survives nor the most intelligent, it is the one that is most adaptable to change.' This is what inspired Jur Baart to start Fitzroy – named after the captain of the Beagle, the ship on which Darwin did his famous travels. This cross-media agency, founded with his best friend Marnix Tiggeloven, believes that boutique agencies are ideally positioned to capitalize on new trends. The agency is known for making natural connections between on and offline and to not be afraid of trying out new technologies. Even though Fitzroy is not very big it works for a wide range of clients – both local and international – like Ben & Jerry’s, Bacardi, Heineken, Accenture, Hyundai, Cornetto and Lenovo.
 
Erik-Jan Koense Managing Director and co-founder KOEN
Erik-Jan is Managing Director and co-founder of KOEN. KOEN is an independent Dutch brand activation agency and represents clients such as Audi, KPN, Nuon, FBTO and KLM. KOEN has won several Esprix Awards (Dutch DMA awards) and an Effie for clients such as Citroën, Hertog Jan beer, Aegon and Audi. Before starting his own agency, Erik-Jan worked for KPN, OgilvyOne and Proximity Amsterdam.
 
Olivier Koning Managing Director Being There
Olivier Koning is Managing Director at Being There in Amsterdam. He studied Economic Psychology at Tilburg University and started his career in advertising as a planner. Before he started working at Being There in 2012, he was Account Partner at Selmore Creative Agency for 6 years. From 2000 till 2006 he was CSD and partner at TBWA\NEBOKO. Olivier won over 8 Dutch Esprix and 10 IMC European Awards.
 
Henk Nieuwenhuis Creative Director Ogilvy Amsterdam
Henk joined OgilvyOne in 1999 and has been working online and offline on a large variety of local and international clients. He has taken part in many award winning direct marketing campaigns and loyalty programs. At Ogilvy Amsterdam he is creatively responsible for the one-to-one discipline.
 
Ronald Velten Marketing, Communications & Citizenship Leader IBM Benelux
Since 2011, Ronald leads the marketing & communication function as CMO for IBM in the Benelux region. He manages the full spectrum of marketing; from business planning to marketing execution and from internal communications to corporate social responsibility. He often speaks at internal and external events on topics like marketing transformation, sales- and marketing alignment, marketing perfomance and social media on which he has many years of experience. Next to this he is responsible as chairman for DeEsprix (the leading marketing communication awards in the Netherlands) and is a member of the board for the B2B Expertise platform of the Dutch marketing association (NIMA).
 
Roel Welsing Head of Marketing Triodos Bank
Roel was born in Tanzania, grew up in the Netherlands and studied Business Management in at the Erasmus University in Rotterdam and in L'Institut d'Administration et de Gestion in Louvain, Belgium. After graduation he started working in the field of marketing, sales and customer service. He started his career at Fortis Bank, moved to a marketing consultancy working for VODW Marketing. He joined Triodos Bank in 2004. Since then he has been responsible for all marketing activities for the Bank in the Netherlands, supporting a number of customers.
 
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Spain

Alvaro Alés Managing Director Arena 360
Alvaro Ales has worked as marketer at some of the best known companies in the spirits industry until he founded a Marketing & Communications agency. For 5 years, he was in the Marketing department of Diageo, first in London working for brands such as Croft, Gonzalez Byass and later in Spain for J&B Scotch Whisky. Alvaro also worked for 4 years for Pernod Ricard where he was responsible for marketing brands such as Larios Gin, Jameson and Wild Turkey amongst others. He worked briefly in the telecoms industry as Marketing Vice-President for Telefonica B2B, and then became Marketing Director of Bodegas Luis Caballero, a well-known wine and spirits company in Spain. Currently Alvaro is the Managing Director of Arena 360º, an integrated Marketing and Communications agency part of the group Havas, one of the top 5 in its industry in the world.
 
Juan Antuñano Executive Creative Director Gap's
Juan has won awards in many national and international advertising festivals such as Cannes, Eurobest, New York Festival, FIAP, The Cup, Epica, Genio Vocento, Club de Creativos, Effie Awards (Effectiveness Award) and El Sol (San Sebastián). He has helped to position the agency in creative awards rankings of Spanish advertising (being named in 2010 the best Spanish agency in Media Innovation). Juan was also part of the jury at El Sol Advertising Festival 2013 in Spain and sat at the Cuspide Advertising Festival 2012 (Puerto Rico) jury.
 
Eduard Baldrís Ingles Executive Creative Director DEC BBDO
Eduard graduated in Communication Sciences from Universitat Autonoma de Barcelona. He has over 20 years’ experience in advertising agencies. He has worked in BCKAlliance, TIEMPO/BBDO CONTRAPUNTO, PROXIMITY Barcelona and DEC/BBDO. He has worked for some international and national clients such as Bayer, Volkswagen, Henkel, Sony, Moulinex, Roca, Puig, la Caixa, Turismo de Andalucía and Arag amongst others. Eduard has been rewarded with more than 50 awards in several national and international advertising festivals like Cannes, El Sol, The New York Festivals, Eurobest, FAB Awards, John Caples and many others. He has been part of the jury at the Global Awards, El Sol and CdeC Festivals.
 
Flavio Pantigoso Executive Creative Director Y&R
Flavio is Executive Creative Director at Y&R Peru and has an extensive international career of 23 years working in agencies and countries as varied as Delvico Bates, Cathedral and Tandem DDB (Spain); 180 (Holland); Prolam Y&R, Ogilvy and Leo Burnett (Chile); Leo Burnett Peru and Lowe Mexico. He has earned almost every important award in the industry, including 10 lions in Cannes, Clio, One Show, London International, New York, Webbys, Art Directors Club, El Ojo de Iberoamerica, FIAP, El Sol and London Circle Awards. He has also been awarded with two Grand Effies. As the author of the most awarded campaign in the history of Peruvian advertising: “From Peru For Peru”, made for the Peru Country Brand, he won 8 Grand Prix awards in different festivals worldwide. He is a member of Y&R’s global board of creative directors and has been recognized as Peru’s best creative director for 3 years in a row.
 
Jorge Paradela Corporate Affairs Director Heineken Spain
Jorge holds a Bachelor in Business Administration from the University of Seville and undertook Executive Education programmes at Wharton (Philadelphia), PDMA (Santa Clara, California), IESE (Barcelona), IE (Madrid) and Instituto Internacional San Telmo (Seville). In 1992, he was Product Manager at Seville's Universal Exhibition and he moved to Cruzcampo where he held the same position. He then moved to Diageo Ireland where he was Brand Manager for Budweiser before moving to Heineken. He has held different positions such as Innovation Manager, Regional Sales Director, Commercial Operations Director and General Manager at Heineken, Canary Islands. Currently, he is Corporate Affairs Director at Heineken.
 
Felipe Pulido General Manager Caixa Bank
Currently, Felipe works in Caixabank, the leading Spanish financial institution. Based in Seville, he is the General Manager of a major area in southern Spain. He has worked in several positions at different areas of responsibility for Caixabank in Andalucia for 25 years, mainly handling companies and retail. He is also a professor at the Bussiness Studios University (ETEA) in Cordoba, teaching postgraduate courses specialized in Marketing and Sales techniques.
 
Javier Suso Director General VCCP Spain
Javier is Director General of VCCP Spain, a top-10 ranking agency in the UK and one of the most successful agencies in Europe. He previously worked at Shackleton, (the last five years as CEO and before that as Director of Strategic Planning) and other agencies such as CP Communications (now OrbitalProximity) and DRAFTFCB. Javier has worked with hundreds of brands in the definition and implementation of integrated marketing communication strategies nationally and internationally.
 
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United Kingdom

Lisa Bonney Managing Director The Marketing Store
Lisa is Managing Director of award winning integrated agency The Marketing Store. She has over 20 years industry experience working with high profile clients such as Britvic, Vodafone, McDonald’s Carlsberg, Unilever and GSK.
 
Jamie Matthews CEO Initials
Jamie left university with a degree and CIM Diploma in Marketing before jumping straight into agency life in Triangle where he spent 6 years. His experience covered a full range of clients and disciplines, including Lloyds TSB, Safeway, Whitbread, and Barclays Bank. He then joined Billington Cartmell where he spent 18 months heading up their Kraft and Unilever accounts. In 2006, Jamie set up Initials along with Richard Barrett and Kevin Twittey as Managing Director. Although holding this position in the agency, he works hard to ensure the majority of his time spent adds value to client business. He is also an active member in the industry having judged and chaired many awards panels across the MAA, IPM, and Globes Awards, and has now recently taken up the post of Deputy Chairman of the MAA. Jamie also recently set up a new company in the UK called Sellcheck which offers clients the ability to produce more effective shopper led communication through the combination of eye tracking simulation software and advice offered by expert panelists.
 
Fiona Moore President Blue Chip Marketing
Chair of the IMCC Europe.
 
Simone Moretta Marketing Director IMS Ltd
Running IMS for the past 13 years it is our thrill to do things differently and create experiences like never before. IMS bring prizes, incentives or press trips to life and compliments the creative process through physical experience. Our not so little black book includes fixers and insiders from all over the world – people who can open doors, unclip velvet ropes, sell us the sold-out and deliver the impossible.
 
Andy Stanton Creative Director Toucan
Andy has worked in various London based BTL/Brand Activation agencies including roles as Creative Director at Grasshopper, The Big Kick and presently Toucan. A hands-on strategic thinking, conceptualising, drawing, writing, designing type of bloke, Andy has spent most of his career striving to get the most creative and effective response out of every brief to avoid the sense of mind numbing guilt and self-loathing that would ensue if he didn't. His long client list experience includes Orange, Stella Artois, Walkers, Heineken, BBC, Müller, McVities, Nestle and Walkers, Danone and Lindt. "I like ideas and creativity that makes others jealous and make them wish they'd thought of it. Ideas that smack you between the eyes and make you give a knowing nod of approval."